EXPRESS ANIMATED GIFS, LOYALTY PROGRAM, SIGNATURE CAPTURE, SIGN UP & REGISTRATION

Animated GIFs for the EXPRESSNEXT Loyalty Program. These appear in the signature capture machine when you use your ExpressNext Card.

I was responsible for the EXPRESSNEXT Loyalty Program card reissue in 2010. In addition to rolling out the entire program, i created an alternate loyalty program. I built everything from the initial concept into collateral for direct mail, outdoor advertising and digital.